A new Porsche Experience Centre (PEC) is set to open in Chiba, Japan, and will be the ninth to open around the world after Leipzig, Silverstone, Atlanta, Le Mans, Los Angeles, Shanghai, Hockenheim, and Franciacorta.
Lying east of Tokyo and about a 1 hour drive, Chiba is a perfect location for the centre being able to serve customers from Tokyo and elsewhere in Japan.
The render shows typical Japanese foliage encompassing a sinuous 2.1 km circuit which reproduces famous corners from other circuits around the world such as the Karussell (“Carousel”) on the Nürburgring in Germany and the Laguna Seca corkscrew in the U.S. with elevation changes not seen at other PEC’s around the world. Customers will be able to discover Porsche products in a controlled environment.
The grounds also host a “dynamics area”, an off-road track and what looks to be a skid-pan, karting track, and other areas to showcase vehicular dynamics and where customers can engage in expert Porsche driving instruction.
As most owners will be successful executives the usual business facilities are also available while a cafe, restaurant, and driving simulator complete the facilities.
The main building architecture is inspired by Edo Kiriko, a traditional Japanese craft where patterned diagonal lines called yaraimon protect the exterior from damage and dirt, while the interior is influenced by plaster-work and Japanese gardens.
The centre is set to open in 2021.